Hegarty On...
Have a face-to-face meeting with one of the most famous names in the advertising industry, and the co-founder of Bartle Bogle Hegarty in his iconic London office. “Hegarty On…” is an immersive experience about creativity, art, philosophy, and advertising
- BBH Singapore
- BBH Singapore
- UI/UX Design, Tech Production
- 2020
The greatest strategy you can employ in a communication industry is telling the truth. The only thing you have to do is to make it interesting. And that is the challenge of creativity. - John Hegarty
What started as a VR-exclusive experience for internal staff training has been transformed to be made accessible to the public in a 360° experience. Impelled by the global pandemic, ``Hegarty On...`` was launched on desktop and mobile as a learning tool while people are stuck at home.
